Sales
Find your first paying customers, then build a repeatable way to win more.
What we do
Seven areas every growing business needs.
You get the ones you need, when you need them.
The seven areas
Marketing
Get clear on who you're for and what you say, then reach them without wasting money.
Investment
Work out how much you need, when, and from whom. Get investor-ready and make the right introductions.
Tech & AI
Build the right product, the right way. Use AI where it genuinely saves time or money.
Finance
Simple numbers you can run the business on: cash flow, forecasts and pricing.
Governance
The right board, the right chair and the right decisions, written down. Buyers check this.
Legal
Company set-up, shareholder agreements, contracts and IP, sorted early so they don't cost you later.
Your key
Every client gets their own key.
A key works because every cut is the right depth. The seven cuts are our seven areas: depth 1 is light support, depth 3 is a full engagement. We agree your key at the start and revisit it as the business moves on. Try the examples to see how the shape changes from stage to stage.